The SPFL have announced their biggest ever sponsorship deal with cinch.

The used-car marketplace partners with Scottish football for five years and sponsorship will run until 2025/26.

The Premiership will now be known as the cinch Premiership as will the Championship and both Leagues 1 and 2. The governing body explained in a statement that cinch will provide "significant investment" from the same company that already partners with the likes of Tottenham Hotspur, Northampton Saints and The British Motor Show.

Music festivals TRNSMT and Creamfields, as well as Edinburgh Summer Sessions have all benefitted from cinch's headline sponsorship.

SPFL chief executive, Neil Doncaster, said: "This is an enormously significant partnership for our member clubs, and for Scottish football as a whole. Our discussions with cinch have been extremely positive and the duration of the sponsorship agreement demonstrates their long-term commitment to Scottish football. 

“Despite the economic situation and the challenging nature of the global sponsorship industry generally, this is the largest-ever sponsorship in the SPFL era. It’s a ringing endorsement of the enduring popularity of Scottish football, not only north of the border but right around the world. 

“It’s an exciting time for the Scottish game and I look forward to building on this new partnership as we continue to showcase Scottish football and maximise its exposure to a global audience.”